Most people selling or marketing into the enterprise IT space see the value in having a regular newsletter with valuable content sent to their key contacts. However they know how hard it is to produce a quality newsletter that their contacts will value.
It’s a build or buy choice and I can make that an easy ‘buy’ choice!
I can provide an individual with a turnkey, managed Enterprise IT Newsletter service for about $33/week. For a team of five, I provide additional features, a custom website, and up to 1000 contacts per rep for about $22/week per team member.
Here’s the web version:
Those approximately 22 articles were the most clicked-on articles from the previous week’s newsletter that was sent to 50k+ subscribers of “IT News and Events“, which has been in production since 2011.
How to get started? Make a spreadsheet with up to 500 of your professional IT contacts who would find that newsletter useful.
Upload that spreadsheet into the service and use the system to send a welcome message (opt-in or opt-out) to your new subscribers.
Each week your subscribers will receive a tailored email from your email address with just the topics selected by that subscribers.
The newsletter will have a banner with your name, contact info, picture and logo.
There is great value in being the provider of useful information to your key contacts!
You can sign up as my subscriber and experience the newsletter as would one of your contacts. See this blog post.