A white-label, enterprise IT newsletter service that is designed to help B2B sales reps keep their name and information in front of customers and prospects by providing them with trusted news and insights

IT professionals are busy people. The technology they use to do their job changes at a rapid pace and staying current is a time consuming task.

IT sales professionals want to stay in front of their customers and prospects with valuable information. They want to become known as a “trusted advisor”. Those same sales professionals are also very busy and they don’t want to waste their time or their contact’s precious time by sending them material that is not useful. But what should a sales professional send to their contacts and how? And how will a sales professional find the time to gather the best content?

That’s where our turn-key newsletter service can help. It is for sales professionals who want to keep their name, picture, contact information and logo in front of their contacts with information that those contacts will read on a regular basis because it is valuable. Thus a sales professional can earn the title, “trusted advisor.”

Each week we select 80 to 100 articles from mainstream IT publications such as ComputerWorld, CIO, NetworkWorld. We send a newsletter with those articles to our 40k+ subscribers and we track which articles are most clicked on. We take the 20 or so most popular articles and make a newsletter that is the basis of our IT Newsletter as a service.

Our publication system allows each user to select or unselect sections with names like Security, Big Data, Cloud, Networking. We post articles into those named sections and, for each subscriber, we only include the sections the subscriber has selected in their email newsletter and/or web experience.

You can view the publication that is used as the basis of our private label newsletter service at itne.info

For plan details, or to sign up for a plan, please contact John J. McLaughlin at (954) 324 7867  or email johnj@it-news-and-events.info

Learn More About Our Service

For IT Professionals in South Florida, I produce a weekly newsletter with summary of IT events in Miami-Dade, Broward and Palm Beach counties:


© IT News and Events, LLC. (ITNE)