Rohit Prasanna Munipally writes in Business 2 Community, “If you’re a marketer today, you know that everything digital is in a constant state of flux – always updating and changing. As we gather more data, technology, and insights into how different nuances impact our strategies concerning everything from the tools we use to conduct business to the ways we communicate information to our target audiences, our plan evolves.
One such communications platform that has been growing in popularity over the decades is email. Approximately 2.8 billion people worldwide use email as a digital communications tool…
Email marketing typically has an ROI potential of 4400 percent, with each dollar invested bringing in an average return of $44.”
IT Newsletters As A Service 