Here’s a quick summary of what the Managed Enterprise IT Newsletter As A Service costs.
- For one sales rep, with up to 500 contacts, about $33/week
- For five sales reps, with team features, a custom website, and up to 1000 contacts per rep, about $13/week per rep ($285/month)
Let’s break that down. These are the main components:
- Content for main newsletter (52 weekly issues)
- ~80-100 articles/week
- selected from 150+ mainstream IT publications (e.g. CIO, eWeek, Computerworld, Network World, CSO, ComputerWeekly, Dark Reading,How-To Geek, Information Management, ZDNet, CNET, ITProPortal, etc.)
- No vendor or product articles. Nothing controversial or political
- Each subscriber can choose which sections are included in their copy of the newsletter which will be send by the “sender account”
- Content for Enterprise Newsletter As A Service
- The most clicked on ~20-25 articles from main newsletter
- Slightly expanded
- “crowd-selected”
- Sender account
- name + contact info, picture, logo as newsletter as website banner
- web-based account to manage sender’s own subscribers
- per-sender subscription request form
- Website and team edition
- sender can move contacts to other team members
- unique URL for website
- add DNS record to make website appear under sender’s domain
- newsletter and website layout tailoring
- ability to add content to team edition
- that content will be included in newsletters sent to each team members’ subscribers
Details
Number of Reps: | 1 | 2 | 3 | 4 | 5 |
Website | Shared | Shared | Custom | Custom | Custom |
Content | $100 | $100 | $100 | $100 | $100 |
1 sender | $20 | ||||
2 senders | $40 | ||||
3 senders | $60 | ||||
4 senders | $80 | ||||
5 senders | $100 | ||||
up to 500 subs | $20 | ||||
up to 2500 subs | $45 | ||||
up to 5000 subs | $65 | $65 | $65 | ||
Add website with team features | $20 | $20 | $20 | ||
Monthly | $140 | $185 | $245 | $265 | $285 |
Weekly | $32.31 | $42.69 | $56.54 | $61.15 | $65.77 |
Weekly per rep | $32.31 | $21.35 | $18.85 | $15.29 | $13.15 |
avg. subs per rep | 500 | 1250 | 1667 | 1250 | 1000 |