Why an Email List is Not Optional for Your Business

At “Business 2 Community” Eric Rosenberg writes “Why an Email List is Not Optional for Your Business”, that “Your business needs an email list.

If you were to poll a group of online business owners about what they would do differently going back and restarting their business, a typical answer would be “I wish I had started my email list earlier.”

I’ve heard it again and again. It doesn’t matter if you are a blogger, podcaster, product seller, service business, or even a restaurant. Your email list is critical for long-term success. Let’s dive in and look at why an email list is not optional for your online or offline business…”

  • You own your email list
  • You can reach your customers directly
  • You don’t have to pay a 3rd party to share a message
  • Customers respond well to email
  • Use your email list to build strong customer relationships

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